About us
It's been nearly thirty years since Mike began sharing his love of bikes in MTB Pro magazine. Much has changed since the 1990s - the digital revolution, climate change, environmental awareness and sustainability, and globalisation - alongside advancements in cycling technology that provide enhanced comfort through suspension, increased reassurance from disc brakes, and, most importantly, electric assistance making cycling more accessible. In an ever-changing world, Mike's passion for bikes and their ability to bring people together and build a better world for everyone remains as powerful as ever.

A different approach
Our founders, Mike and Sandra, bring together a unique blend of cycling, editorial, and educational experience. With deep knowledge and understanding of e-bikes, combined with extensive educational experience honed over many years with thousands of teenagers, we break down complex, technical topics into clear and accessible information so you can learn about e-bikes and power up your ride.